More on Itsy and Hockeylife

Here is how Itsy Began:

Story Natalia Eve Lunnen was born 15 weeks early, weighing a mere 1 lb 12 ounces; tiny, but perfect in every way. She spent the first four months of her life as an “itsy bitsy” resident of St. Joseph’s Hospital NICU. Despite her rough start, Story is now a healthy, happy toddler; you can follow her life, which has been chronicled here: Story Lunnen Blogspot

“Itsy” was created by Story’s parents, Mat & Laurel Lunnen, after they experienced firsthand the unexpected costs of having an infant in the NICU. Their hopes are that Itsy and all of its fundraising efforts can ease some of that financial burden for families.

Itsy is a charitable organization that supports the Neonatal Intensive Care Unit at Children’s Hospital in London, Canada & lends a helping hand to families who have infants in the NICU.

For more information visit www.itsy.ca

How does hockeylife help?

We support Itsy through organizing charitable events and having some of the proceeds purchased from our apparel donated to the charity.

For more on how hockeylife began click here: Our Story